Web Analyst

This is a fantastic opportunity to join a business that has grown from a start up 1999 to become the most profitable business in its sector and one of the most successful e–commerce businesses in the UK.

We are looking for a highly numerate individual to play a key role within the marketing team as a website analyst. The right candidate will be highly analytical, have a passion for getting into the detail and will be expected to quickly begin providing data insight that will shape current and future marketing strategies. Touching all aspects of the on–line marketing mix you will have the opportunity to help shape the future success of the company.

Responsibilities and Key Objectives
Support the marketing team by providing meaningful data insight to shape current and future marketing strategies
Using various data sets from various sources (Coremetrics, Google analytics and internal systems) you will be expected to analyse web and sales performance
Analyse site and marketing channel performance – looking at conversion rates and product performance
Looking at site performance you will be expected to deliver insight on how customers use the website – identifying drop of points and checkout effectiveness
Provide on–going product sales performance analysis
Make recommendations regarding on–site product placement and merchandising
Analyse and monitor ROI generated from marketing campaigns
Provide ad–hoc reporting
Produce weekly and monthly sales and marketing reports. You will be expected to summarise and present your findings

Required skills and experience
Ideally you will have a degree in a highly numerical discipline such as Maths, Economics,
Engineering or a related field
Experience of using web analytics tools (preferably Coremetrics)
Highly analytical and data driven with advanced excel skills
High level of attention to detail
A confident and articulate presenter