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Job Title
Head of Retail Marketing
Posted
20/01/2010 (11:34)
Agency/Employer
Description

Mamas & Papas is a highly successful, multi-channelled international business with an expansion plan aimed at fulfilling our mission - to be the number one global nursery brand. From our customers first trimester through to baby’s 2nd birthday and beyond, we are focussed on building loyal, lasting relationships which will stand the test of time.

THE ROLE
You will be responsible for the development and implementation of profitable strategies that incorporate our Retail Stores, e-commerce and Home Shopping. Your responsibilities will include:

• Drive footfall and customer demand across all retail channels
• Deliver a world class e-commerce site
• Champion Online Digital Marketing Strategy (PPC, SEO, Affiliates, Behavioural targeting, etc)
• Identify and drive opportunities to grow the Home Shopping channel
• Develop and implement the Retail Marketing strategy and communication.
• Develop an Interactive CRM strategy that supports customer lifecycle and all product categories
• Full budget responsibility

EXPERIENCE and SKILLS
Naturally influential with a ‘can do’ approach you will demonstrate effective leadership skills, a commercial, consumer focussed approach and possess a wealth of experience gained within a retail/Ecommerce marketing environment

Strategic yet ‘hands on’, you will already be operating at a senior level within a retail environment where ROI, profitability and commerciality are at the centre of your decision making style.


Interested?Click apply forward your CV.


People who may be interested in this opportunity include: Head of Marketing, Marketing Manager, Retail Marketer, Direct Marketing Manager, Brand Manager, Communications Manager.

Location
Huddersfield, West Yorkshire
Job Type
Permanent
Contract Length
N/A  
Contact Name
Head Office  
Job Reference
208
Job ID
129136368
 
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