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| Job Title |
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Strategic Marketing Leader – (Consultancy Background) |
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| Posted |
18/03/2010 (15:59) |
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| Agency/Employer |
Honeywell |
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| Description |
We’re looking for an experienced Marketing Leader with significant cross-functional Strategic Marketing experience, preferably from a consulting background to support our Consumer Products Group (CPG) in Cheadle Heath, Greater Manchester
Honeywell’s Consumer Products Group (CPG) manufactures and markets consumer-branded automotive products for the aftermarket consumer, as well as for automotive original equipment manufacturers and installers, with household brand names including Prestone, Fram, Autolite and Holts. A product, brand and service leader in the automotive aftermarket, Honeywell CPG employs over 2,300 people in 14 countries and is a world leader in branded filters, spark plugs and car care products.
The Marketing Leader - Holts will be responsible for leading global Marketing efforts designed to increase revenues and margins for Holts’ products working closely with the Sales, Supply Chain, Finance, and R&D, leveraging the “voice of the customer” and the business plan. This position will report directly to the Managing Director, Holts and will require approximately 25% percentage of travel.
Key success factors:
The successful candidate must possess excellent marketing and customer focus skills while leading a team of two (2) Product Marketing Mangers. This successful candidate will be charged with leading his team to achieve Annual Operation Plan (AOP) goals for the business as well as lead a broad range of strategic marketing initiatives for achieving business objectives, including flawless launching and execution of programs, SKU management, cost control, refreshing brand propositions, global expansion of product lines, and the stabilization of business results.
This is a high profile leadership position that requires the candidate be able to think strategically and in detail, stay abreast of developments and trends internal to Honeywell / CPG/ Holts and externally in the International market, engage frequently and confidently with senior leaders, and lead and manage a diverse geographic team. Strong customer relationship and intense cross functional and matrixed influence skills required.
Specific responsibilities include:
• Full strategic direction and profitability of business category – includes assessment of existing and potential markets, product life cycle planning, coordination of technical product development, development of brand strategies, definition of promotional activities, and execution of strategic brand launches.
• Management of marketing processes in identified regions
• Develop and execute customer strategies that ensure the attainment of revenue and margin for the Annual Operating Plan (AOP) in identified regions
• Develop long term customer and business segment strategies
• Drive STRAP process (5 year plan) and develops Annual Operation Plan (AOP).
• Identify customer’s needs and strategies, and forecast changes
• Translate business and product strategies into clear, tailored value propositions for specific customers or customer segments
• Establish and drive processes to engage employees across various regions to attain strategic brand initiatives
• Ensure maintenance of pricing within guidelines established by the business
• Creates metrics to improve marketing communication effectiveness
• Extensive experience applying value pricing toolkit enabling others to apply it
• Ensures ROI of new initiatives , product and line extensions
• Leads Product Managers, ensuring the development, motivation and career progression to include Honeywell’s Marketing Technical Skills (MTS) assessment.
• Provide strategic marketing leadership to support Growth, Globalization, Innovation and other key business objectives for the brand
• Participate in the development and implementation of organizational talent strategy and succession planning
• Drive and support change initiatives and strategy implementation
• Lead organizational and leadership development and effectiveness
• Actively lead Honeywell’s key HR performance and talent management processes (MRR)
Basic qualifications:
• Advanced degree, MBA preferred.
• Experience with business development, distribution, and direct sales organizations
• Relevant progressive marketing leadership experience is required, ideally with consumer products/ car care products
Additional qualifications:
• International marketing experience helpful
• Demonstrated success with complex product campaigns and proposals
• Must be articulate and comfortable engaging regularly with senior management, and be credible with solid leadership presence
• Ability to influence and motivate large teams and get results
• Strong business and financial acumen
• Strong presentation skills
• Ability to adapt Sales & Marketing strategies and actions to respond to a rapidly changing business environment.
• Demonstrated analytical and problem-solving skills
• Strong bias for action and keen sense of urgency
• Ability to deal tactfully and confidently with internal and external customers
• Change management skills
• Organization and talent assessment and development skills
• Demonstrated ability to facilitate organizational change
• Creative problem-solving and innovative thinking.
• Passion for continuous improvement
• Skillful in resolving conflicts quickly and with win-win solutions/outcomes
• Able to manage and prioritize multiple task and objectives
• Excellent verbal and written communication skills.
• Flexible and adaptable to demanding and fast-paced work environment.
At Honeywell, our top priority is having great people who can live up to the demanding expectations of our customers and markets. To help you live up to those expectations, we emphasize continuous learning and development, giving you the chance to develop your career.
Please apply online. If you require further information about this role please apply online in the first instance, requesting further information in your covering letter, and we will contact you.
As an Equal Opportunity Employer, we are committed to a diverse workforce
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| Location |
Cheadle Heath, Greater Manchester |
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| Job type |
Permanent |
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| Contract length |
PERM |
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| Start date |
ASAP |
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| Contact name |
Ansah Shah |
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| Job Reference |
AS00124795 |
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| Job ID |
129136715 |
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| Apply |
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